Calling all our Hospitality and Front of House Apprentices!

Ever wondered what is behind the success of a hotel before guests step in? What is the brand recognition? What happens during events?

This masterclass will expand your knowledge on this.

Book your place here:

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Paul Rafferty MIH - https://www.linkedin.com/in/paul-rafferty-mih-00041a6/

Look at what will be covered:

• Purpose of Sales in hotels 

• Reactive v Proactive

• Sales forecasts & goals 

• Customer base

• Customer Relationship Management 

• S&M roles

• Purpose of Marketing in hotels 

• Creating attention (awareness)

• Generating interest

• Influencing desire 

• Inspiring action

• Brand recognition 

• Market segment 

• E-Commerce and Social Media 

Friday 13th August 2020 @ 10am. This is a 2 hour webinar.
This masterclass counts towards your Off the Job Training hours